Brand

Brand guidelines.

Everything you need to represent VertexStudio consistently — logo, colors, typography, and usage rules.

Logo

The VertexStudio logo combines a star mark with the wordmark. Always use them together. Maintain a minimum clear space equal to the height of the star on all sides.

★VertexStudio

Colors

Our palette is minimal and intentional. Two primary colors, two secondary colors.

Black

#000000

Cyan

#06b6d4

White

#f5f1ec

Deep Cyan

#083344

Typography

Two type families keep things clean and readable.

Headings

Zen Kaku Gothic New

Used for all headings, hero text, and display typography. Bold weight, tight tracking.

Body

System Sans-Serif

Body text, UI elements, and supporting content use the system sans-serif stack for maximum readability and performance.

Usage guidelines

Do

Use the logo on dark backgrounds with adequate clear space
Maintain the original aspect ratio when scaling
Use approved color combinations (white on black, cyan on dark)
Reference the brand name as "VertexStudio" (one word, camel case)

Don't

Stretch, rotate, or distort the logo
Place the logo on busy or low-contrast backgrounds
Alter the logo colors outside the approved palette
Add effects like drop shadows, gradients, or outlines

Download brand assets

Need logo files, color swatches, or typography specimens? Get in touch and we'll send them over.